8.1. AUTHORIZED PERSON OF A COMPANY

Companies should establish and maintain appropriate operating procedures to ensure that their marketing operations are in accord with applicable Russian legislation and with this Code. In particular, companies should continuously monitor and analyze their own activities for promotion of pharmaceutical products and materials distributed in connection therewith.

All advertising materials are subject to prior approval by an authorized employee of the company, who must have a suitable level of education and qualifications (scientific or medical).

8.2. PROMOTIONAL PROGRAMS AND DOCUMENTATION

Activities to promote pharmaceutical products, promote sales, etc., should be conducted in accordance with the corresponding programs approved by the company’s authorized person, with relevant documentation kept in the process to reflect the progress of such promotions.

8.3. STORAGE OF DOCUMENTATION

The programs of events (activities), documentation on their conduct, and samples of advertising materials should be kept by the company’s authorized department or authorized person for    a minimum of one year after the completion of each event, activity, or advertising campaign, unless a longer period is specified by applicable legislation.

Programs and documentation should be provided to supervisory authorities in accordance with existing advertising legislation and to members of a specially established AIPM panel in case of dispute hearings.

8.4. EMPLOYEES PROFESSIONAL DEVELOPMENT

In the interests of maintaining high standards in carrying out marketing activity, companies should pursue the principle of continuous professional development of employees in this sphere.